BOOKS

Just One Word

The Surprisingly Simple Method to Discover Your Purpose and Unleash Your Power

Erin Weed

RRP: £14.99

21 May 2026

Published by Allen & Unwin

ISBN: 9781805463665

RRP: £12.99

21 May 2026

Published by Allen & Unwin

ISBN: 9781805463672

Erin Weed is a coach and CEO who has helped hundreds of CEOs, entrepreneurs and creatives across elite institutions find what drives them, their true purposes, all with a simple process called ‘digs’.

A dig is a self-assessment: a system of mining your values, life experiences, and perspective to uncover your operating system – a single sentence that summarizes what drives you – and locate the one word that can bring your full self, your work, and your communications into alignment.

Once you locate your one word you’ll be able to:
– Increase your awareness of who you are, how you operate, and the message you were born to share
– Understand the forces and choices that brought you to this point, and clearly see where you want to go next
– Engage concisely, precisely, and authentically with everyone in your orbit
– Define your personal brand and heighten your effectiveness within any organization, resolving conflicts, and facilitating team efficiency and productivity
– Unleash your creativity

Erin Weed’s simple, unique coaching technique is well proven to work intuitively to bring out anyone’s latent potential.